Privacy Policy

1.1 Information You Provide

We may collect personal information that you voluntarily provide to us, including:

• Full name
• Email address
• Company name
• Job title
• Phone number (if provided)
• Project or business information
• Contact form submissions
• Messages and correspondence
• Scheduling information
• Newsletter subscriptions
• Any other information you choose to provide

1.2 Information Collected Automatically

When you visit our website, we may automatically collect technical information, including:

• IP address
• Browser type
• Operating system
• Device type
• Pages visited
• Referring URLs
• Time spent on pages
• Website interaction information
• Diagnostic and performance information

1.3 AI Interaction Data

If you use AI-powered features or tools made available through our website or services, we may process prompts, uploaded content, instructions, and generated outputs as necessary to provide the requested functionality. Our handling of AI interactions is governed by our Responsible AI Policy.

1.4 Information From Third Parties

We may receive professional or publicly available information from trusted third-party sources, including:

• Business networking platforms
• Referral partners
• Marketing providers
• Event registrations
• Public business records
• CRM platforms

We use your information to:

• Respond to inquiries and requests.
• Deliver our software development, AI development, automation, and consulting services.
• Prepare proposals and project estimates.
• Schedule meetings and consultations.
• Provide customer support.
• Improve our website, products, and services.
• Maintain website functionality and security.
• Detect fraud, abuse, or unauthorized activity.
• Comply with legal obligations.
• Communicate regarding existing or potential business relationships.
• Send newsletters or marketing communications where permitted or where you have provided consent.

Where applicable under the General Data Protection Regulation (GDPR), we process personal information based on one or more of the following lawful bases:

• Your consent.
• Performance of a contract or steps taken before entering into a contract.
• Compliance with legal obligations.
• Protection of vital interests.
• Our legitimate business interests, provided those interests do not override your rights and freedoms.

We use cookies and similar technologies to improve website performance, maintain security, and understand how visitors use our website. These technologies may include:

Essential Cookies

Required for the website to function properly.

Analytics Cookies

We may use services including Google Analytics 4 (GA4) and Fathom Analytics to understand website usage and improve user experience.

Security Technologies

We use Google reCAPTCHA and similar security technologies to help protect our forms and services against spam and automated abuse.

Scheduling Integrations

Third-party scheduling providers (such as Calendly) may collect information and use cookies under their own privacy policies.

You can modify your browser settings to control or disable cookies. Some website features may not function correctly if cookies are disabled.

Do Not Track

Some browsers provide a “Do Not Track” (DNT) setting. Because there is currently no universally accepted standard for responding to DNT signals, our website does not respond to DNT settings.

We use carefully selected third-party providers to help operate our business and deliver our services. These providers may include:

• Cloud hosting providers
• Customer relationship management (CRM) systems
• Email delivery services
• Communication platforms
• Analytics providers
• Scheduling platforms
• Payment processors
• Authentication providers
• Artificial intelligence providers
• Infrastructure providers

These providers receive only the information necessary to perform services on our behalf and are expected to protect such information appropriately.

Our clients frequently entrust us with proprietary information. Unless otherwise agreed in writing, DSHG Sonic treats confidential client information — including business plans, product concepts, software source code, technical documentation, proprietary workflows, prompts, and other confidential materials — as confidential and uses such information solely for providing the contracted services.

We do not sell, rent, or license personal information to third parties. We may disclose information only:

• To trusted service providers assisting us in delivering services.
• When required by law or legal process.
• To protect our legal rights or prevent fraud.
• During a merger, acquisition, financing, or sale of business assets.
• With your consent or at your direction.

We do not share personal information for cross-context behavioral advertising.

If payments are processed through our website or services, payment information is handled by secure third-party payment processors. DSHG Sonic does not store complete payment card information on its own systems.

We retain personal information only for as long as reasonably necessary to:

• Provide our services.
• Maintain business records.
• Fulfill contractual obligations.
• Comply with applicable law.
• Resolve disputes.
• Protect our legal interests.
• Maintain security and system integrity.

Marketing communications are retained until you unsubscribe or request removal.

Your information may be transferred to and processed in countries other than your country of residence, including the United States. Where required by law, we implement appropriate safeguards to protect international transfers of personal information.

Depending on your jurisdiction, including California, Florida, the European Economic Area (EEA), and the United Kingdom, you may have rights that include:

• Access to your personal information.
• Correction of inaccurate information.
• Deletion of personal information.
• Restriction of processing.
• Data portability.
• Objection to certain processing activities.
• Withdrawal of consent where applicable.
• Opting out of certain automated processing where required by law.
• Non-discrimination for exercising your privacy rights.

Where applicable law provides an appeal process, you may appeal our decision regarding a privacy request by contacting us. We will respond within the timeframes required by applicable law.

Depending on the circumstances:

• DSHG Sonic acts as a Data Controller when operating its own website, marketing activities, and business operations.
• DSHG Sonic acts as a Data Processor or Service Provider when processing information on behalf of clients under contractual agreements.

We maintain commercially reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction. While we strive to protect your information, no method of transmitting or storing information over the Internet is completely secure, and we cannot guarantee absolute security. If we become aware of a data breach affecting personal information, we will respond in accordance with applicable law.

If you subscribe to our newsletters or marketing communications, you may unsubscribe at any time by:

• Using the unsubscribe link included in our emails; or
• Contacting us directly.

Service-related communications may continue where necessary to administer projects or respond to your requests.

Our services are intended for businesses, entrepreneurs, organizations, and individuals who are at least sixteen (16) years of age. We do not knowingly collect personal information from children. If you believe a child has provided personal information through our website, please contact us so we can promptly remove the information where appropriate.

We may update this Privacy Policy from time to time to reflect changes in our services, legal obligations, technology, or business practices. The updated version will always display the revised “Last Updated” date at the top of this page. Your continued use of our website or services after changes become effective constitutes acceptance of the revised Privacy Policy.

For additional information about how DSHG Sonic develops, deploys, and governs artificial intelligence technologies, please review our Responsible AI Policy.

Please also review our Terms of Service, which govern your use of our website and services.